Lots to learn, but ml seems very accessible for newbies. The difference is in how detailed you want your report to be. I might try it for my giveaway mailing list and if that fits in well I will switch it out for good. I need to figure this email list thing out! I had started with the chimp, and wasn’t sure about moving over to MailerLite (but, had signed up for it) and just got my logo done today so as I was updating everything I found your link to this post. A Blogger’s Nightmare – Mailchimp vs. MailerLite vs. ConvertKit. But that’s all you’re going to get. Your email address will not be published. This article truly convinced me why I NEED to switch to MailerLite. MailerLite’s free plan still includes full access to the most important features, including automation, subscribe forms, landing pages and more. No? This is really helpful! Particularly when you are a beginner using this type of platforms. The tagging and segmentation allows you to create tailored campaigns for your specific target group. When it comes to customer experience and satisfaction, MailerLite really takes the cup home because it’s equipped with features and tools that most small businesses will require. It also integrates with Shopify and MailerLite Wordpress plugins, Facebook and several others. I know you know what I mean. I am signing up for MailerLite because I was looking for ways to expand my blog reach. This is so helpful to me! Are you able to link directly to an affiliate product, or do you have to send your subscribers to a blog post that points them to something you’re sharing or promoting? I almost went with Mailchimp but I’m so happy I went with MailerLite instead!! MailerLite and Mailchimp have very similar support options, but MailerLite snatches the victory by the smallest of margins because it provides 24/7 … That’s one thing I like about ConvertKit because it’s so easy to do that too. For a blogger with less than 1,000 email subscribers, that’s $348 per year. MailerLite wins on this very important feature because they have very responsive and efficient round the clock customer support even on the free plan. A blogger with less than 5,000 subscribers, but more than 1,000, would save over $700 per year by using MailerLite instead of ConvertKit! MailChimp vs Drip: An In-Depth Email Marketing Showdown. MailChimp does offer more thorough reporting than MailerLite, so if analysis is very important to you, then perhaps you should give them a go. I just started using Aweber. What stands out about ConvertKit is their customer support and knowledge repository that can be accessed by anyone who needs help with email, at all times. Thanks for this post! All three platforms have these features. I’m going to sign up with mailerlite today! MailerLite has landing pages (unlike MailChimp). Main Differences between MailerLite vs ConvertKit. 🙂. Hey Bloggers! This is a ‘pro’s’ tool. I think I am going to switch to mailerlite since I do not have a subscription base yet. I’m so glad to hear that my post helped you make the decision that felt right for you! Amy – I do use affiliate links in my emails with MailerLite. To be honest I didn’t know that MailerLite had a free plan. Even on the free plan, they provide you with customizable independent landing page features that allow you to edit it according to your specific requirements. Thank you! Just today, I noticed that you can see where your email subscribers clicked on links in your emails in a visual format! Which One Is the Best and Why? MailerLite API isn’t too bad though there’s plenty of room for improvement; it integrates with Bookfunnel which is especially great if you’re dealing with eBooks. And Convert Kit open rates are amazing. Very timely, thank you! I actually reached out to them to get clarification on their policy and this is what they said… “To make everything short, affiliate links are ok within our service, as long as they match your blog/site content, you clearly inform your subscribers that this is a special offer etc. Does MailerLite have anything like that? Julian – thank you! Would love to hear how it goes for you. 4.2 / 5 "Overall, Mailchimp has been a great resource to use over the years. Again, MailerLite offers you more variety and is user friendly even for beginners. It’s important to note here that MailerLite GDPR compliance means there’s transparency of consent by new subscribers. Hit me up if you have questions I can help with. You know migrating from one ESP to the next is like changing a mobile phone. Thanks for sharing. There are stand alone products for creating landing pages, like Leadpages, ClickFunnels and Instapage, but depending on your specific requirements, you may be able to create all the landing pages you need with MailerLite and avoid yet another blogging expense. This is my affiliate link, but the challenge is totally free to participate. So many email services have affiliate link policies that are really hard to understand. Thank you! Share. So that a subscriber could say “I don’t want podcast posts” or ” I don’t want weight loss posts” but “I do want all the other posts”? Today I’m breaking down what provider is best for what stage your blog or business is in, your budget, your tech level, and desired long-term targets. One of the features I like with ConvertKit is where it doesn’t count duplicate emails/subscribers against your monthly subscriber limit which allows you to avoid double charges. "So, ConvertKit has fit my needs perfectly and their customer service is exceptional." Lindsey – you are welcome. In the past two or three months, I’ve Googled “MailerLite vs. ConvertKit” more times than I care to admit. I’ve pinned it for referral during my switch! You can also include a link in an email giving your subscribers the option to “opt-out” from a specific sequence, etc. I’m going to stick with MailerLite now becasue it has features I need, is pretty easy to use and it is a great price. ConvertKit too has a 24/7 customer support that responds to your questions in real time. we love mailerlite since we started using it. And while no one is debating about whether you should start building an email list, there’s still debate about which email service provider is the best one to use to do so. So, to make it easier for you, this article lists down a broad comparison between these 3 main platforms MailerLite vs. MailChimp vs. ConvertKit. I’m actually finishing up my lead magnets today and was literally going to sign up for Mailchimp today!! ), Thanks again and all the best, I started an email list for the first time this year and I started with MailChimp. Thanks for the info! I’m goin. I have already compared MailChimp to ConvertKit and Klaviyo. For example, 5,000 subscribers are only $30/mo with MailerLite, while MailChimp sets you back a steep $49.99/mo. MailChimp is a complete email marketing solution that allows users complete transparency of campaigns, email tracking, view success and click-through rates, generate custom reports, manage subscribers and un-subscribers. I’m thinking seriously of switching from mail chimp and will use your affiliate link if I do. Yes! And, there is one feature that I like better on ConvertKit … CK has an autodownload when the user clicks subscribe in their confirmation email. Have you reviewed Aweber before? I’m also happy to hear about other people who like MailerLite. I love your comparison! And this is a good thing for your campaign because you rest assured you are reaching the right audience (you’re not a spammer) and do not need on your list persons that are not interested in your products or services. So far, I’m pretty happy except that it doesn’t really integrate with WordPress (even though they say it does). Mailchimp is a big name in the email marketing world, however, as we’ve just seen, fame isn’t everything.. MailerLite is a top choice if you’re looking for an easy-to-use tool that doesn’t skimp on features.Its prices are much more reasonable than Mailchimp’s and their list management is much less of a headache. I’m currently still using ML, but also using Kartra and I’m super impressed with it so far. Thanks for the in-depth article. Loren – I’m so glad it was helpful! If you fix these mistakes, you will double your sales in a week, most probably. Isaly Holland | http://www.memoriesbyisaly.com, Isaly – you are so welcome! If you compare the features they offer you and the price with other platforms like MailerLite, you will realize they’re quite expensive. MailerLite is more user-friendly, I believe and has more functionality. How does Mailer Lite compare? Mailchimp, however, has no support on the free plan. No worries if you don’t know the answer to this offhand. Autoresponders allow you to automatically send a sequence of emails over time and Mailerlite includes autoresponders even in the “Forever Free Plan.” 5/13/17 UPDATE: On May 2nd, 2017, MailChimp announced that their marketing automation features are now free for all MailChimp users. 🙂. So glad it was helpful. And if you’re active in any blogging communities or if you read blogs about online business, email marketing and so forth, most likely you’ve come across someone that is singing the praises of ConvertKit. great write up thanks for this. You’ll need to think hard about the inconveniences and conveniences before making the call. Great post, you really explained your points with detail, I may have to jump on to mailerlite too…. Do your email marketing campaigns work effectively? Rebecca – I am so happy that this comparison helped you! The difference is that MailerLite allows you to do more than just resend, it allows you to make any of the following edits: You can also add a new or different message above the body of the original email to give it a more personal touch, You can change both the content and subject of the content and resend. Do you know, does MailerLite do that? I was about to sign up for MailChimp to start out my blogging journey, but you have convinced me otherwise. 🙂. But again, as seems to be the trend now, MailerLite’s is better than MailChimp and ConvertKit, at least in my view. I also use MailPoet for my lifestyle blog. This is a comprehensive comparison that aims to help you make an informed decision. Sendinblue vs MailerLite: Pricing Sendinblue Pricing This is the easiest way. ConvertKit also is limited on customization options. If you’re running a large email campaign and you depend on split testing to determine the results of your efforts. I was just trying to figure out about my email subscriber service! Brenda – your comment just made my day! Let me know if there are any other questions I can help with! I would love to put a little something in your pocket if you’re still an affiliate to say Thank You. I checked MailerLite out after reading your post and am making sure to sign up through your links (a lil’ affiliate thanks! I agree… Their customer service is the best!! I don’t think you’ll be disappointed. Of course, these changes may just be what’s needed to get more clicks. Some email marketing software provides free plans, others only provide free trials. Hi, Katie. I recommend just services or products I find useful and that I have tested or currently use. They lack a workflow editor, MailerLite automation might be better for you. Change both the subject and the content and resend a follow up to those that didn’t open or click. Mailchimp integrates with a number of different e-commerce solutions, including Shopify, Magento, and more. MailChimp vs MailerLite: Analytics Reporting and Analytics are very important to keep in mind with any marketing campaign to see what works and what didn’t. Great post, Chantel, and you sold me on the benefits! One of the “sales points” that CK uses is that “your real readers/subscribers” don’t want fancy-looking emails. In order to stay focused on things that add value and minimize time spent on troubleshooting, I always try to use products that have great support. You can do that even on the free plan. Nicole | http://www.normadiconline.com, Same here! I don’t have a mailer list set up and my head was spinning with the options! I love that is it easy to use and free! As with all MailerLite features, landing pages come at no extra cost and are included in the Forever Free plan as well. I switched in a hurry. 🙂 http://the.blogbizschool.com/promote-giveaway-checklist. And as with MailChimp, new purchases mean new contact added to your list automatically. MailerLite and MailChimp also have this segmentation and you can segment by: On both platforms you can also combine the segments to target a specific audience and build strong relationships bespoke for them. And for these reasons great email marketing tools keep coming up or reinventing themselves and so comparisons such the one between MailerLite vs. MailChimp seem inevitable in a bid to get yourself the platform that best suits your business needs. Would love to hear how you like MailerLite when you try it. I might have to check Mailerlite. However once you surpass the limit the payment is quite high compared to MailerLite pricing. One of my favorite things about MailerLite is their highly responsive customer support. I’m currently on ConvertKit but have been looking into alternatives, particularly MailerLite. 🙂. After all, there are a ton of bloggers that are extremely happy with ConvertKit and highly recommend it. Source: MailerLite With a 30-day free trial, ConvertKit’s setup simply requires an email address and you can put a credit card on file later.. You’re definitely right, I’ve only heard about Mailchimp for a free service for starting out. It’s not recommended for you if you have low budget. I haven’t reviewed Aweber before, but I’ll keep it in mind if I do any more email service provider reviews. And you can also use these same templates to create your bespoke design without having to start from scratch. Here’s another to add to your list that ML can do that CK cannot: I have a 10-day Write Every Day automated series. ? I love Mailerlite and I didn’t know it did some of these things. Love, love, love this. You made my day! I’ve signed up for ConvertKit’s free trial not once, but twice. I love that it’s free for the first 1000 and being able to make landing pages. Does Mailerlite’s landing pages work with multiple content upgrades on one subscriber list? This post makes me want to try Mailer Lite for one of my sites! It will take you to a landing page that I built to collect email addresses from people who are interested in learning where to promote a giveaway. But even then, you have to mine through a myriad of answers and this can take time and crush your patience. MailerLite allows you to create customized stand alone landing pages using their landing page editor and templates. MailChimp also offers automations including follow up emails. Would love to hear how it works out for you. I heard they improved so i am wondering what you think! MailChimp does not allow for any redesigning. 🙂. Thanks for the reminder. Does MailerLite have the ability to set up email courses or nurturing campaigns that run automatically pre-scheduled? MailerLite uses the Subscriber management tool. These are the reasons why everyone is migrating to find their best option. Not ready for Day 5? ConvertKit and MailChimp on the other hand integrate their landing pages with Instapage on plans that start at $29 per month. Tagging is a great feature that allows you to better target subscribers with specific emails and can also be used together with the new automation feature that will be released this month and which includes a visual workflow builder. A recent survey on email marketing softwares ranked MailerLite at the top (97%) and ConvertKit followed right next (96%) while MailChimp (93%) ranked as the fifth in customer satisfaction. Their drag and drop builder makes it so easy even for beginners to design great emails like pros. You don’t need the technical knowhow or a “how to use MailerLite” manual, as the platform is highly intuitive. The better between the two however, is MailerLite because they have made it easier to create groups or segments. I have several auto responder series set up for different opt ins. Now, you may be thinking… “What about tagging? Now…finding the time to make the switch, ugh! looking forward to the new features! Founded in 2015, ConvertKit has made the same amount of splash in a shorter amount of time thanks to their impressive array of email services that benefit their target audience. You are most welcome. MailChimp on the other hand offers some features under the paid plan, including the welcome mail. But I was always a bit skeptic of paying 29 a month for my little followers so far. Customer Satisfaction Thanks to a 24/7 Customer Support. I am really looking forward to the tagging feature! Mailerlite has been around since 2005 as has slowly been building a reputation as one of the most cost-effective email marketing tools around. No matter what you decide, be sure to do your own research and choose the tool that is right for you. But your article helped me so much. Thank you so much for writing this! They’re also constantly upgrading to meet their clients’ needs. 🙂. This is what’s likely to happen to you when you use MailChimp. But still in need of elaborate quality automation tools that can still run sophisticated campaigns. Would love to hear what you think. Ultimate showdown of the best free email marketing softwares out there: Convertkit vs Mailerlite vs Mailchimp. Over 55% of emails are opened on phones and tablets. However, I realize that not everyone can really get it rolling for all of those 10 days in a row. This is because of their tagging and segmentation system that helps you identify a specific group which you want to target. Thank you so much for writing this post. MailChimp is one of the premier names in the email marketing industry for many reasons. Chat support is a “must have” for me and MailerLite has amazing customer support via chat that is both extremely responsive and extremely helpful. Lol. It’s better for persons knowing to code. Would love to hear how it goes. I just recently switched my new blog over from MailChimp to MailerLite as well because there are many more features that are available for free there where you would have to pay for on other services such as ConvertKit or Aweber. Thanks for sharing:). Nicole here from the Blog + Biz BFFs Facebook Group. This can be very effective as it looks like a personal follow up email. Awesome! Don’t I need tagging?” Well, I have good news for you. BUT thankfully they just released automation for free! Hey there, MailerLite offers has a number of e-commerce integrations as well, including: There are many options and lots to consider when choosing an email marketing tool, but as a new blogger trying to get started quickly, lots of people tend to choose MailChimp based primarily on the fact that it’s free to start. Is it the same with Mailerlite? The features of MailerLite are limited, even on the advanced plans, so if you need additional tools like SMS messaging and CRM, you will need to integrate with third-party tools. Yay, Amber! What this means is that you don’t have to run parallel accounts to capture emails or create landing pages or webforms. Thanks again. Which one is best for you and your business? erin | sandsunandmessybuns.com, Thank you so much, Erin. To switch from Mailchimp to Mailer Lite. This is a comprehensive comparison that aims to help you make an informed decision. I’m moving away from Mad Mimi because of horrible open rates. The table below shows how MailerLite’s prices compare to ConvertKit. When we started Digital Defynd a few years ago, Mailchimp was practically the only well known ESP(Email Service Provider) we knew of.We signed up right away and had no complaints whatsoever. MailChimp vs MailerLite: A Rundown. It is also integrated with Wordpress, Facebook, Hootsuite, Eventbrite, Google Analytics and many more. All three ESP’s have, of course, some form of reporting. I’ve been sitting on the fence with MailerLite, Active Campaign, and Convert Kit (I’ve been with MadMimi for a long time). The autoresponders were the ultimate dealbreaker for sure. ? We’re an email marketing company built by creators for creators. 3. Very interesting! While neither service is perfect, they are some of the best ESPs available for good reason. ConvertKit has the least integrations except that it’s supported by Zapier, which gives it a great potential for more integrations. Thanks for taking the time to seriously compare/contrast the three services. 🙂. Better a faulty diamond than a perfect stone. your blog that I found at Femtrepreneur inspired me to check out MailerLite again. MailerLite has the following features that the other two don’t have; Available in 8 languages (5 Support languages). I’m sticking with them! images. I found these two platforms to be like mangoes and oranges. I love having that customer service phone line so I could just call them too and ask! Hope it made the decision making process easier. However finding a perfect fit for your business involves evaluating various solutions and this process can either be a harrowing experience or a complete delight. 🙂. I haven’t launched yet, and I was begrudgingly going to use ConvertKit with no subscribers, but MailerLite it is!! Roxy – you’ll have to add the webform to your site, but I would wait until you are approved. You may not need all of the features listed below, but if you choose an email service provider that doesn’t have these features and you do need one of them.. Well, that’s just frustrating, isn’t it? I have two questions, though. It offers powerful tools with useful integrations such as Wordpress, Shopify and Zapier. Either way, I can honestly tell you I’ve been in your shoes. You definitely should! It allows you to redesign your mails to a more personalized tone, you can customize: The colors, layouts and even landing pages. Yes! I didn’t even know MailerLite existed, and I would love to try it out but none of the affiliate links work, they just shoot me back to this article. ? 273 Shares. Gretchen, my open rates have been 33% to 44% this month for emails sent to my entire list (not individual segments). Then eventually your subscribers will not hear from you and gradually forget about you. I may have to update my post to include a comparison of ML and Kartra. 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