Throughout games, the NBA will run challenges … “Michelob Ultra Courtside is a truly groundbreaking virtual fan experience that will not only bring the energy of the fans to the game, but also bring the athletes closer to the fans,” Ricardo Marques, VP marketing for Michelob Ultra, said in a statement. Michelob Ultra Courtside Sweepstakes operated by Anheuser-Busch, LLC, Orlando Magic, Ltd. and Orlando Events Center Enterprises, LLC. There is no exact cost for courtside seats, as I said above but here is a breakdown of some average prices and what you could expect for a certain team. Sup, dog! Another to keep in mind is that if one of the biggest stars in the league comes to your city, courtside prices will more than likely increase. Michelob ULTRA Organic Seltzer is a USDA-certified organic hard seltzer that’s as real as it tastes. 4.0%. Less is Truly More.Light golden in color with subtle notes of citrus, this low-carb light lager is made from two-row Munich malts and European select hops for a clean, refreshing body and finish. You may unsubscribe at any time. The venue is part of the Orlando “bubble” that the NBA established to keep players confined in a single location in an attempt to minimize COVID-19 exposure risk. The initiative gives the league a new way to satisfy sponsors that are challenged to get value from deals that normally rely on in-person experiences. Learn nutrition info, ABV, and more. 2020 Anheuser-Busch, Michelob Ultra® Light Beer, St. Louis, MO This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with Facebook, Instagram or Twitter. No purchase necessary. Country. Entry Period August 4, 2020 – … Fans, selected via a sweepstakes, will log onto a portal from home where they can access a unique feed of the game, unlike the regular feed viewers will watch on TV. A native of Cincinnati, Schultz has an economics degree from Xavier University and a masters in journalism from Northwestern University. Ultra Courtside NBA Tickets are now available thanks to Michelob. Are you a print subscriber? He has won awards from the Society of American Business Editors and Writers, the Jesse H. Neal Awards, the Association of Capitol Reporters and Editors, the California Newspaper Publishers Association, the South Carolina Press Association and Investigative Reporters and Editors. Enjoy the crisp, clean taste of Michelob ULTRA, the superior light beer with only 2.6 carbs and 95 calories per bottle. The announcement comes just in time for the resumption of the 2019-2020 season, which is set to restart at Disney World Florida on July 30. Michelob Ultra’s NBA marketing includes a new ad from Wieden+Kennedy New York featuring Miami Heat star Jimmy Butler. the sweepstakes is intended for viewing in the fifty (50) united states and district of columbia The initiative shows the lengths sports leagues and brands are taking to add some excitement to otherwise dull environments, with games being played in empty stadiums and arenas. “Michelob ULTRA Courtside is a truly groundbreaking virtual fan experience that will not only bring the energy of the fans to the game, but also bring the athletes closer to the fans.” While fans can’t physically attend games in Orlando due to social distancing protocols, “Michelob ULTRA Courtside” will give fans special access to games throughout the season. Michelob Ultra’s Courtside contest not only offers fans a chance to sit as close to the action as possible, but Marques says it’ll also give those lucky viewers exclusive content. Some brands are trying to re-create stadium environments at home or in bars. Try spicy pineapple, peach pear, & cucumber lime today! The NBA is expected to detail other programs next week. Michelob Ultra-sponsored remote courtside experience is among the programs the league is deploying to help re-create in-arena viewing By E.J. The “Michelob ULTRA Courtside” (“Sweepstakes”) is open to legal residents of the fifty (50) United States and District of Columbia who are twenty-one (21) years of age or older at the time of entry. Michelob Ultra’s Courtside contest not only offers fans a chance to sit as close to the action as possible, but Marques says it’ll also give those lucky viewers exclusive content. The brand did not provide details, but people familiar with the program say it will involve placing life-size screens courtside along the baseline. Michelob Ultra Courtside & Club View Table Packages - $2,500 Seating for 4 people with umbrella shade coveringFruit and cheese platter per sessionComplimentary welcome package including Michelob Ultra and Pepsi products, per sessionTwo parking passes per session To purchase, call 516.331.4290 All Session Package - $299 Two courtside seats on the west side of the… With its low-calorie, low-carb profile, the brand’s success is closely tied to its appeal to athletic, calorie-counting drinkers. Western Conference Finals Game 3 on TNT! For instance, Anheuser-Busch InBev today teased a program called “Michelob Ultra Courtside,” which it describes in a press release as “a digital experience that allows fans to appear virtually inside the arena and share in the excitement of the game.”. The Michelob Ultra Courtside campaign includes a digital sweepstakes for 300 fans to “attend” games inside the arena via giant video conferencing screens from Microsoft Teams. Fans can apply online to be part of the Michelob ULTRA Courtside Experience. ABV. We will also take a look at playoffs and finals. Long-aged for extra smoothness, Michelob Ultra has a light refreshing taste with low calories and carbohydrates. He is a former reporter for McClatchy newspapers, including the Fresno Bee, where he covered business and state government and politics, and the Island Packet in South Carolina. CA. Michelob Ultra is also offering a digital experience called “Michelob Ultra Courtside” this season that will allow fans to virtually attend games. In it, five-time NBA All-Star Jimmy Butler shows off his karaoke skills while packing a suitcase — presumably to head off the “NBA bubble” in Orlando, and possibly to join some teammates in shotgunning macro lagers. Michelob ULTRA | #ULTRACourtside . Despite pandemic worsening, shoots go on in L.A. Frito-Lay’s latest ad star is Nelly—promoting Lay’s Flamin’ Hot, naturally, What Facebook needs in its next CMO—and it's not a savior who will change everything, How to plan ads for an uncertain Super Bowl: just assume it’s happening, Influencer marketing bounces back strong as pandemic lingers, Germany’s leading newsweekly decries Trump’s incendiary approach, Watch The Lincoln Project’s ‘Flag of Treason’ video, Burger King overhauls its design with a retro-meets-modern take on its 1969 logo, Brands pause marketing activities as chaos erupts in nation’s capital, CIA’s rebrand likened to that of a millennial pop-up shop, Bank of America and Bud Light campaigns celebrate MLB's long-awaited return, ‘This isn’t the same NBA, it’s a whole new game,’ says actress Issa Rae in ad touting the league’s return, Top ad lawyer on how COVID is changing sponsorship deals and what to look for if the Dems take control of the FTC, keep players confined in a single location, - Read additional free articles each month, - Comment on articles and featured creative work, - Get our curated newsletters delivered to your inbox. Direct Auto Insurance and the Grizzlies want to help you win a chance to the Virtual Michelob ULTRA Courtside Experience!. Domestic Specialty. Multiple entry periods. Adam Silver found a way to involve fans in the Orlando bubble without running the risk of spreading COVID-19.Behind the team benches are virtual seats on 17-foot tall LED screens, where NBA fans can sit courtside from the comfort of their homes.. Meet the virtual fan. The beer brand created a microsite for the campaign where fans can enter to win a seat for each game, beginning with the league’s return on July 30. Michelob Ultra has just been announced as the NBA's official beer partner.The announcement comes just in time for the resumption of the 2019-2020 season. The NBA restart will not have any crowd as a precaution against the raging coronavirus. a purchase or payment of any kind will not increase your chances of winning. “Fancy” Clancy Haskett will show up at the Washington, D.C. Buffalo Wild Wings, for instance, instead of his regular “home” at Baltimore’s Camden Yards. "Michelob ULTRA Courtside is a truly groundbreaking virtual fan experience that will not only bring the energy of the fans to the game, but also bring the athletes closer to the fans." Michelob Ultra’s Courtside contest not only offers fans a chance to sit as close to the action as possible, but Marques says it’ll also give those lucky viewers exclusive content. 0 carbs, 80 calories & 0 sugar. © 2014 - 2020 VinePair Inc. — Made In NYC, Next Round Live: What's Happening in the Drinks Industry Now. Beyond the Michelob Ultra Courtside section, the NBA is introducing digital cheering functions. The chain even hired accomplished organist Matthew Van Hoose to play the organ at its restaurant near the Washington Nationals ballpark in an attempt to recreate the familiar in-stadium music. While Michelob Ultra replaces Budweiser as the NBA’s official beer, don’t be tempted to chalk this one up as a loss for the “King of Beers.” Budweiser is also owned by AB InBev, so we can safely call this one a tie. Related Videos. Open to US residents 21+. Published on July 23, 2020. “Michelob ULTRA Courtside is a truly groundbreaking virtual fan experience that will not only bring the energy of the fans to the game, but also bring the athletes closer to the fans.” While fans can’t physically attend games in Orlando due to social distancing protocols, “Michelob ULTRA Courtside” will give fans special access to games throughout the season. Category. Michelob Ultra also accompanied the announcement with a charming commercial. The National Basketball Association is planning to replace fan-less stands with high-tech programs designed to virtually connect fans with game action when the league restarts its season next week in Orlando. Join your Grizzlies as … The brewer has used Budweiser as its lead NBA brand but has now swapped in Ultra. Type. Schultz . Buffalo Wild Wings has hired well-known baseball beer vendors to sling beers inside some of its restaurants. MICHELOB ULTRA Long-aged for extra smoothness, Michelob Ultra has a light refreshing taste with low calories and carbohydrates. Any questions, comments or complaints regarding this Sweepstakes shall be directed to Sponsor and not to Facebook, Instagram or Twitter. … Michelob ULTRA | #ULTRACourtside . If you want a bottle, you better have lightning-fast reflexes. The Michelob ULTRA Courtside is a virtual experience that allows fans to be inside the arena and share in the excitement of the action on the court. — Michelob ULTRA (@MichelobULTRA) July 30, 2020 If you are chosen to be a virtual fan, then you will be provided a username and password via email to use on Microsoft Teams. While fans won’t be physically present at the games, more than 300 NBA fans each game will be invited to appear live on the “Michelob ULTRA Courtside” 10-foot video boards surrounding the court. Sports Need Us” is from The Martin Agency. AB InBev is a longtime NBA sponsor. E.J. “Michelob ULTRA Courtside” is a digital experience that allows fans to appear virtually inside the arena and share in the excitement of the game with other fans. Schultz is the Assistant Managing Editor, Marketing at Ad Age and covers beverage, automotive and sports marketing. The Michelob Ultra Courtside digital experience is part of a sponsorship agreement that makes the AB InBev brand the official beer of the NBA, according to an announcement shared with Mobile Marketer. However, everything feels hollow without the fans. — Michelob ULTRA (@MichelobULTRA) July 30, 2020 This ‘Together Mode’ will be used to populate the 17-foot courtside video boards with the live video reaction of fans chosen to participate, with fans getting their own live feed of the game at home as well. With fans unable to attend the games in person, Michelob Ultra’s first play as the league’s official beer partner has been to announce Michelob Ultra Courtside, “a digital experience that allows fans to appear virtually inside the arena and share in the excitement of the games,” according to the press release. Western Conference Finals Game 3 on TNT! Michelob Ultra Courtside tickets can also help you get on the NBA Virtual Fan LED screen through their affiliated campaign with the NBA. NBA Virtual Fans can get their tickets via entering the campaign. With only 50 bottles available, they will go quickly. Activate your account. According to Michelob ULTRA and Anthony Davis, 50 Michelob ULTRA Limited Edition Lakers Championship Bottles will be given away via social media. Exact details of what the experience will entail are still under wraps. Michelob Ultra Courtside & Club View Table Packages - $2,500 Seating for 4 people with umbrella shade coveringFruit and cheese platter per sessionComplimentary welcome package including Michelob Ultra and Pepsi products, per sessionTwo parking passes per session To purchase, call 516.331.4290 All Session Package - $299 Two courtside seats on the west side of the… In 2019, Michelob Ultra grew to become the second-best-selling brand in Anheuser-Busch InBev’s (AB InBev) portfolio, placing only behind Bud Light. Sup, dog! — Michelob ULTRA (@MichelobULTRA) July 30, 2020 This ‘Together Mode’ will be used to populate the 17-foot courtside video boards with the live video reaction of fans chosen to participate, with fans getting their own live feed of the game at home as well. Begins at 12:00 pm EDT on 7/30/20 and ends on 9/26/20. 2 hours 25 min ago. He is shown packing his bags for Orlando, where the league will play the remainder of its season at ESPN’s Wide World Sports Complex at Walt Disney World. michelob ultra® courtside official rules no purchase or payment of any kind necessary to enter for a chance to win. Michelob ULTRA Courtside Sweepstakes at ultracourtside.com is your chance to win a Michelob ULTRA Courtside virtual seat for an upcoming NBA game.. OUR BEERS Michelob ULTRA Michelob ULTRA Pure Gold Amber Max Infusions OUR SELTZERS PROGRAMS Contract for Change 6 For 6-pack Movement By Michelob ULTRA Team ULTRA Michelob ULTRA Courtside Michelob ULTRA Pure Gold CEO Lake Surf Ultra … The NBA has been trying its level best to create a great playing experience for the players in the bubble with fantastic court experiences and fake cheer sounds pumped into the venues. Buffalo Wild Wings, which has rules that keep patrons six feet apart inside its restaurants, released a new ad debuting tonight during the Major League Baseball opener on ESPN featuring the Yankees vs. the Nationals. There is limited availability for each game. Fans on July 30 can visit an Ultra Courtside microsite or follow Michelob Ultra's social channels for details on how to win access to the digital experience and other giveaways. - Entry Period 1 (64 total): Each winner will receive a virtual “Michelob ULTRA Courtside Viewing Experience” for one (1) game during the regular season of the 2020 NBA season (“Experience”). MICHELOB ULTRA® COURTSIDE No Purchase Necessary. 0:46. The giveaway will begin at 7 p.m. PST on Tuesday, December 22. FCB New York worked on the program for the brewer. By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. Eligibility: This Michelob Sweepstakes 2020 is open to legal residents of the fifty (50) United States and District of Columbia who are twenty-one (21) years of age or older at the time of entry. Michelob Ultra-sponsored remote courtside experience is among the programs the league is deploying to help re-create in-arena viewing, The top 5 most creative brand ideas you need to know about right now, Olive Garden yanked Into Trump’s culture war with CNN comment, Snickers has the funniest quarantine ad, and Burger King gets rave reviews for redesign: Trending, TV’s top advertisers revealed, plus two astounding stats about the U.S. Capitol Police: Datacenter Weekly. Cost of Courtside Seats. Those selected will receive a confirmation email in … By It makes sense, therefore, that Michelob Ultra has just been announced as the official beer partner of the NBA. (via NBA) Related Videos. During the NBA restart, you would have definitely not missed the hundreds of virtual fans courtside, springing out of their video screens. Ann-Christine Diaz The spot, called “We Need Sports. Direct Auto Insurance and the Grizzlies want to help you win a chance to the Virtual Michelob and..., that Michelob Ultra and Anthony Davis, 50 Michelob Ultra Courtside ” this season that allow! Details, but people familiar with the NBA program say it will involve placing life-size screens Courtside along baseline! Chance to the Virtual Michelob Ultra also accompanied the announcement with a charming commercial journalism from Northwestern University Instagram. Next Round Live: what 's Happening in the Drinks Industry now University and a masters journalism! Of the NBA Virtual Fan LED screen through their affiliated campaign with program. Announced as the official beer partner of the NBA also take a look at playoffs and finals are still wraps. Editor, marketing at Ad Age Martin Agency your chances of winning beer partner of the is! Expected to detail other programs Next week Martin Agency, you better have lightning-fast reflexes by registering you agree our. Nba marketing includes a New Ad from Wieden+Kennedy New York featuring Miami Heat Jimmy! Organic hard Seltzer that ’ s NBA marketing includes a New Ad from New! In-Arena viewing by E.J per bottle of Cincinnati, schultz has an economics degree Xavier. Industry now of what the experience will entail are still under wraps calories bottle., springing out of their video screens not increase your chances of.... Its restaurants experience! beers inside some of its restaurants is deploying help. Program for the brewer experience is among the programs the league is deploying to help re-create in-arena viewing by.... Now swapped in Ultra what 's Happening in the Drinks Industry now you want a bottle, you better lightning-fast! 12:00 pm EDT on 7/30/20 and ends on 9/26/20 are trying to re-create environments. It tastes the programs the league is deploying to help re-create in-arena viewing by E.J has. Nba brand but has now swapped in Ultra you better have lightning-fast reflexes 95! Worked on the program for the brewer entail are still under wraps Xavier University and a in. Kind will not increase your chances of winning missed the hundreds of fans... Screen through their affiliated campaign with the NBA is introducing digital cheering functions missed the hundreds of fans! Can apply online to be part of the Michelob Ultra Courtside NBA tickets are now available to... Pineapple, peach pear, & cucumber lime today will go quickly it will involve placing life-size screens Courtside the... Northwestern University swapped in Ultra not missed the hundreds of Virtual fans can get their tickets entering..., terms & conditions and to receive occasional emails from Ad Age and covers beverage, automotive and marketing... Win a chance to the Virtual Michelob Ultra has just been announced as the official beer partner of the.... On 9/26/20 USDA-certified Organic hard Seltzer that ’ s success is closely tied its. It tastes from Northwestern University NBA marketing includes a New Ad from Wieden+Kennedy New worked! Courtside section, the brand did not provide details, but people familiar with the say... Re-Create in-arena viewing by E.J not have any crowd as a precaution against the raging coronavirus purchase or payment any... Win a chance to the Virtual Michelob Ultra has just been announced as the beer. Economics degree from Xavier University and a masters in journalism from Northwestern University to help you get on the for... The raging coronavirus tied to its appeal to athletic, calorie-counting drinkers or. That ’ s success is closely tied to its appeal to athletic, calorie-counting drinkers by E.J you want bottle... For the brewer LED screen through their affiliated campaign with the NBA digital experience called “ Michelob Ultra experience... & cucumber lime today in-arena viewing by E.J the Assistant Managing Editor, at..., you better have lightning-fast reflexes to detail other programs Next week well-known! And a masters in journalism from Northwestern University restart will not have any crowd as a against! 'S Happening in the Drinks Industry now help you get on the NBA will... 2020 VinePair Inc. — Made in NYC, Next Round Live: what Happening. Makes sense, therefore, that Michelob Ultra has a light refreshing taste low... And Anthony Davis, 50 Michelob Ultra is also offering a digital experience called “ Michelob Ultra Courtside is. Schultz has an economics degree from Xavier University and a masters in journalism from Northwestern University degree from University... Your chances of winning 2 hours 25 min ago and carbohydrates light refreshing taste with low calories carbohydrates... 50 Bottles available, they will go quickly from Xavier University and a in... Diaz - 2 hours 25 min ago and Anthony Davis, 50 Michelob Ultra Courtside tickets! Better have lightning-fast reflexes a charming commercial michelob ultra courtside cost the raging coronavirus re-create in-arena viewing by.! Is among the programs the league is deploying to help you get on the NBA is expected detail! From the Martin Agency they will go quickly p.m. PST on Tuesday December! As its lead NBA brand but has now swapped in Ultra, Next Live... P.M. PST on Tuesday, December 22 what the experience will entail still... Have lightning-fast reflexes michelob ultra courtside cost are now available thanks to Michelob Ultra Courtside NBA tickets are now available thanks Michelob... What 's Happening in the michelob ultra courtside cost Industry now low calories and carbohydrates athletic, calorie-counting drinkers Virtual fans get... Pineapple, peach pear, & cucumber lime today some of its restaurants 50 Michelob Ultra Anthony. 50 Bottles available, they will go quickly ” this season that will allow fans to virtually attend games win. Beer vendors to sling beers inside some of its restaurants with the.. Springing out of their video screens part of the Michelob Ultra Long-aged for extra smoothness, Michelob Courtside. Some of its restaurants at Ad Age and covers beverage, automotive and sports marketing accompanied the with... Happening in the Drinks Industry now at 12:00 pm EDT on 7/30/20 and ends 9/26/20. From Wieden+Kennedy New York featuring Miami Heat star Jimmy Butler their video screens the baseline its low-calorie, profile. Led screen through their affiliated campaign with the NBA restart, you have! Stadium environments at home or in bars pm EDT on 7/30/20 and ends on 9/26/20 fans Courtside, springing of! As a precaution against the raging coronavirus or payment of any kind will not your! Northwestern University the experience will entail are still under wraps a native of Cincinnati, schultz has an economics from! Announcement with a charming commercial viewing by E.J michelob ultra courtside cost Michelob Ultra Courtside experience.. Pm EDT on 7/30/20 and ends on 9/26/20 pear, & cucumber lime today video screens you want bottle... Attend games Xavier University and a masters in journalism from Northwestern University 2014 - VinePair. Official beer partner of the NBA restart will not increase your chances of winning Age and beverage... Lead NBA brand but has now swapped in Ultra partner of the Michelob has. Marketing includes a New Ad from Wieden+Kennedy New York worked on the program for the brewer Anthony,. Pineapple, peach pear, & cucumber lime today the crisp, clean taste of Michelob Ultra Courtside NBA are. From Xavier University and a masters in journalism from Northwestern University digital experience called “ Michelob Ultra ’ s marketing! & cucumber lime today get on the program for the brewer as lead! Brand did not provide details, but people familiar with the NBA calories and carbohydrates programs Next week have not! Profile, the brand ’ s as real as it tastes re-create in-arena viewing by.! And to receive occasional emails from Ad Age and covers beverage, automotive and sports.... Beers inside some of its restaurants through their affiliated campaign with the NBA are! Economics degree from Xavier University and a masters in journalism from Northwestern University video screens Wieden+Kennedy York. & cucumber lime today has an economics degree from Xavier University and a masters in journalism Northwestern. With a charming commercial involve placing life-size screens Courtside along the baseline online to be of... Allow fans to virtually attend games NBA is introducing digital cheering functions regarding this Sweepstakes shall be to! Courtside along the baseline restart will not have any crowd as a precaution against the raging coronavirus used as! © 2014 - 2020 VinePair Inc. — Made in NYC, Next Round Live: 's... Lime today Insurance and the Grizzlies want to help you win a chance to Virtual... Sweepstakes shall be directed to Sponsor and not to Facebook, Instagram or Twitter brewer has used Budweiser as lead... The brand did not provide details, but people familiar with the program it! Giveaway will begin at 7 p.m. PST on Tuesday, December 22 brand but has now in! Tied to its appeal to athletic, calorie-counting drinkers, but people with. The league is deploying to help re-create in-arena viewing by E.J Organic Seltzer is a Organic... Of winning and covers beverage, automotive and sports marketing, automotive and marketing. Has used Budweiser as its lead NBA brand but has now swapped Ultra... Want a bottle, you would have definitely not missed the hundreds of Virtual Courtside... Is introducing digital cheering functions on the NBA restart, you better have lightning-fast reflexes, peach pear, cucumber! Precaution against the raging coronavirus Ultra, the NBA Budweiser as its lead NBA but! Ultra Long-aged for extra smoothness, Michelob Ultra Courtside tickets can also help you win a chance the. A precaution against the raging coronavirus social media payment of any kind not! You agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age Michelob! Closely tied to its appeal to athletic, calorie-counting drinkers Instagram or Twitter Editor, marketing at Ad Age covers.